https://nova.newcastle.edu.au/vital/access/ /manager/Index ${session.getAttribute("locale")} 5 Examining the drivers and brand performance implications of customer engagement with brands in the social media environment https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:19178 Tue 27 Mar 2018 09:38:27 AEDT ]]> Visualizing products and consumers: a gestalt theory inspired method https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:45985 Tue 08 Nov 2022 14:40:20 AEDT ]]> Using network alignment to identify conserved consumer behaviour modelling constructs https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:45983 Tue 08 Nov 2022 14:33:24 AEDT ]]> Marketing meets data science: bridging the gap https://nova.newcastle.edu.au/vital/access/ /manager/Repository/uon:45980 Tue 08 Nov 2022 14:33:11 AEDT ]]>